PEELEAT
BRIEF
The topic proposed was “HOMES FOR UNCERTAIN TIMES" which focused on how to design product-service system solutions for a very uncertain and unpredictable future.
A future influenced by climate change may transform some of our daily practices. Transformations, need not be dramatic, but on the contrary may disrupt our habits for a better living on this planet, enhancing the sense of community, humanity, care and the quality of social interactions.
Client
Innovation project
Politecnico di Milano
Methodologies
Product Design
Service Design
User Experience
Service Eco-system
Deliverables
Research report
Product & Service
Value map
Year
2020
PROCESS
The first phase of our process was the research that had as a starting point climate change and its effects in California, 15 years from now.
Through this exploration, we discovered that climate change, agricultural disruption and therefore rising food prices will have a significant impact on what people will be able to eat.
Food is not only fundamental for proper human development and survival, but has also a deep cultural significance and in
uncertain times the human diets are going to be modified.
The second step was creating our scenario.
“Wellbeing, quality of life and health of the planet are the new priorities: more sustainable forms of living are established around the world”
It was painted from all the insights and data we gathered from the initial research and re-defined along with our subsequent inquiries.
.png)
We, then, focused on our three main opportunity areas
1) Lower-income families & children
2) Sustainability & food waste
3) Freeze-dried food
Which enabled us to ideate and develop our product Peeleat.
RESEARCH QUESTION
“How can lower-income families maintain a healthy and balanced diet when food resources are limited?”
We applied different methodologies to dig deeper into our research to understand the needs of different residents and their needs. We got relevant insights that we used to further our study and find precise opportunity areas to base our product-service intervention.
Ideating stage
Testing stage
CONCEPT
PeelEat is an affordable product that allows kids to assemble and eat their own balanced meal in a playful way, by combining ingredients and learning nutrition with simple characters.
With PeelEat you get enough ingredients to combine seven different meals, assuring a proper dinner or lunch for your kid, or a whole week.
PeelEat consists of seven balls, the ingredient balls, which are filled with different food items.
Each ball represents one of the food groups and contains seven exact portions of the depicted ingredient.
WHAT CAN YOU DO WITH PEELEAT?
1. Get balanced nutrition for your kid, combining the seven ingredients to then enjoy a full meal!
2. Learn through play, with the different characters and sentences.
HOW DOES THE SERVICE WORK?
RESULTS
PeelEat is a product that encourages children to develop and become more independent while supporting and easing the meal-time creation for the parent.
Playing with PeelEat makes the child learn about the elements that go into creating a balanced meal, teaching them that you need all of these seven different ingredients to make a healthy plate.
The goal is for them to put together multiple slices, based on a colour-coding system, to form a ball, which is going to represent the full meal. This will convey to the children how each part is important to get a complete “rainbow”.
Also, each slice is going to explain and show, throughout a kid-friendly character illustration, that every food they eat has a real effect on their body.
